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Pursuit of an MMA fight in target group comparison
The survey contrasts MMA viewing behavior across generations — revealing a stark gap between Gen Z live engagement and near-total abstention among Best Agers 55+.
The survey contrasts MMA viewing behavior across generations — revealing a stark gap between Gen Z live engagement and near-total abstention among Best Agers 55+.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
08/15/2025 - 08/16/2025
Survey country
Survey country
Germany
Sample
Sample
16.08.2025
Question
Question
n=1,916, MMA connoisseurs, with Gen Z (n=548) and Best Ager 55+ (n=326)