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Usage of selected social media apps in the last four weeks in China nach Einkommen (as of 08/2022)
The survey contrasts social media usage patterns in China across income groups — from WeChat and Douyin to Kuaishou, Zhihu and Douban.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
08/16/2022
Survey country
Survey country
China
Sample
Sample
n=143 low earner (<10,000 CNY*), compared to n=376 top earner (>15,000 CNY*) among n=1,012 interested in sports from China; *net household income
Question
Question
Which of these networks have you visited or used in the last 4 weeks? (aided answers)