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Preferred information channels of B2B decision-makers for learning about the car subscription provider FINN
The survey contrasts how B2B decision-makers prefer to discover FINN Cars — trade journals vs. sports sponsorships vs. LinkedIn, across sport and volleyball audiences.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
10/22/2025 - 10/23/2025
Survey country
Survey country
Germany
Sample
Sample
n=374 people interested in sport, who are managers in their company (top 2 on 4-point scale), with n=168 people interested in volleyball (top 2 on 4-point scale)
Question
Question
As a B2B decision-maker, how would you best be made aware of FINN Auto and its offering? (multiple answers possible; supported answers)