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Change in interest in soccer due to the FIFA World Cup 2026 in a target group comparison among respondents from the USA
The survey quantifies how FIFA World Cup 2026 has shifted soccer interest across sports fans, soccer fans, and dedicated soccer fans in the USA.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
09/03/2026 - 09/04/2026
Survey country
Survey country
USA
Sample
Sample
n=1,316 people interested in sports (top 2 on 4-point scale), with n=738 people interested in soccer (top 2 on 4-point scale) and n=374 soccer fans (top 1 on 4-point scale)
Question
Question
How has the 2026 World Cup changed your interest in soccer?