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Funnel Analysis of the Baller League in selected target groups
The survey breaks down how Baller League awareness and active followership diverge between Gen Z and the general population.
The survey breaks down how Baller League awareness and active followership diverge between Gen Z and the general population.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
04/29/2024
Survey country
Survey country
Germany
Sample
Sample
n=998 people interested in soccer (top 2 on 4-point scale), of which n=290 who are familiar with the baller league, compared to n=44 Gen Z
Question
Question
Do you know the baller league or have you ever heard of it? Did you actively follow this year's edition of the Baller League?