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Channels used to follow the Tour de France 2025 in a generational comparison
The survey contrasts how Tour de France 2025 audiences split across live TV, streaming and social media — Gen Z vs. Best Agers 55+.
The survey contrasts how Tour de France 2025 audiences split across live TV, streaming and social media — Gen Z vs. Best Agers 55+.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
07/28/2025 - 07/29/2025
Survey country
Survey country
Germany
Sample
Sample
n=650 medial followers of the Tour de France 2025, of which n=134 Gen Z and n=98 Best Ager 55+
Question
Question
Through which channels did you follow this year's Tour de France? (multiple answers possible; aided answers)