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Top 15 unaided awareness of the sponsors/partners of the Hahnenkamm races 2026
The survey ranks unaided sponsor recall at the Hahnenkamm races 2026 — Red Bull, BOSS, Audi, Mastercard and Adidas lead the field.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
01/26/2026 - 01/27/2026
Survey country
Survey country
Germany
Sample
Sample
n=302 people interested in winter sports (top 2 on 4-point scale) who follow the Hahnenkamm races as part of the Alpine Skiing World Cup 2026
Question
Question
Which companies or brands did you notice as sponsors/partners at the Hahnenkamm races in Kitzbühel? (multiple answers possible; unaided answers)