Login to the account
Database statistics
To access free or premium statistics, you need one of our packages:
- Free package
(0 remaining views)
- Basic package
(0 remaining views)
- Advanced package
(0 remaining views)
- Expert package
(0 remaining views)
Acceptance of sports sponsorship at the Tour de France
The survey compares sponsorship receptivity at the Tour de France between cycling-interested audiences and dedicated cycling fans.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
06/25/2025 - 06/26/2025
Survey country
Survey country
Germany
Sample
Sample
n=778 people interested in cycling (top 2 on 4-point scale) and n=276 cycling fans (top 1 on 4-point scale)
Question
Question
How much do you agree with the following statement? I am generally open to brands that advertise at sporting events such as the Tour de France.