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Aided perception of US Open sponsors in a country comparison
The survey compares aided US Open sponsor perception between US and UK fans — from American Express and Rolex to Cadillac and Aperol 1919.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
06/20/2025 - 06/23/2025
Survey country
Survey country
USA, Great Britain
Sample
Sample
Total n=969 people interested in tennis (top 2 on 4-point scale), who follow the US Open, of which n=473 from the USA and n=496 from the UK
Question
Question
You indicated that you follow the US Open. Which of the following companies and brands have caught your attention in connection with the US Open? (multiple answers possible; aided answers)