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    Average sponsorship deal values of selected National Olympic Committees in 2026

    The ranking contrasts average NOC sponsorship deal values in 2026 — from Italy and France at the top to Kenya, Austria and Turkey.
    PREMIUM

    Source

    Source

    ONE8Y; GlobalData

    Survey date

    Survey date

    05/08/2026

    Survey country

    Survey country

    Global

    Sample

    Sample

    n=20 National Olympic Committees

    Question

    Question

    Which National Olympic Committees generate the highest average deal values in 2026?

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