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Awareness and usage of selected car rental companies (in USA)
The survey contrasts brand awareness against actual usage across 14 car rental companies in the USA — from Hertz and Enterprise to Sixt and Europcar.
The survey contrasts brand awareness against actual usage across 14 car rental companies in the USA — from Hertz and Enterprise to Sixt and Europcar.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
04/24/2023 - 04/25/2023
Survey country
Survey country
USA
Sample
Sample
n=2,526 interested in sports (top 2 on 4-point scale)
Question
Question
Which of the following car rental companies do you know, even if only by name? Which of the following car rental companies have you already used? (Multiple answers possible; aided answers)