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Change in willingness to pay due to the new Champions League rights distribution
Source
Source
ONE8Y
Survey period
Survey period
11/25/2025 - 11/26/2025
Survey country
Survey country
Germany
Sample
Sample
n=914 people interested in soccer (top 2 on 4-point scale), with n=192 DAZN subscribers
Question
Question
Starting in 2027, soccer fans will once again need multiple subscriptions to watch live Champions League broadcasts. In the future, the premier league will no longer be available on DAZN, but almost exclusively on the US channel Paramount+. Amazon will also continue to broadcast selected Champions League games. How does the new distribution of rights change your willingness to pay to watch the UEFA Champions League?