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Attractiveness of Paramount+ as the new Champions League streaming provider
The survey compares willingness-to-pay shifts for UEFA Champions League streaming between soccer fans and DAZN subscribers — from 2027/28 onwards.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
11/25/2025 - 11/26/2025
Survey country
Survey country
Germany
Sample
Sample
n=914 people interested in soccer (top 2 on 4-point scale), with n=192 DAZN-subscribers
Question
Question
How attractive do you think it is that Paramount+, as a new streaming service, will broadcast UEFA Champions League matches from the 2027/28 season onwards?