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Usage frequency of the TikTok app in selected target groups
The survey differentiates TikTok usage intensity across Gen Z, sports-interested audiences and Best Agers 50+ — from daily to monthly habits.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
11/06/2024 - 11/07/2024
Survey country
Survey country
Germany
Sample
Sample
n=609 total population surveyed who use TikTok, compared to n=108 Gen Z, n=103 Best Ager 50+ and n=481 interested in sports (top 2 on 4-point scale)
Question
Question
You have indicated that you use TikTok. How often do you use TikTok?