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Importance of different measures to increase golf’s appeal among younger target groups


The survey differentiates how active golfers, golf-interested fans and general sports audiences diverge on youth appeal strategies — from role models to gamified formats.
PREMIUM

Source

Source


ONE8Y

Survey period

Survey period


06/09/2026 - 06/10/2026

Survey country

Survey country


Germany

Sample

Sample


n=1,212 people interested in sports (top 2 on 4-point scale), with n=214 people interested in golf (top 2 on 4-point scale) and n=146 active golfers (past & present)

Question

Question


What is the most important first step to make golf in Germany significantly more attractive to young audiences (18-35 yrs.)?

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