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Influence of major sports events on the anticipation of future sports events
The survey quantifies how sequential mega-events build anticipation — from the Handball Euro through UEFA Euro 2024 to the Paris Olympics.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
01/30/2024 - 06/15/2024
Survey country
Survey country
Germany
Sample
Sample
n=1,458 people interested in handball (top 2 on 4-point scale) compared to n=1,011 people interested in soccer (top 2 on 4-point scale)
Question
Question
To what extent has the Handball European Championship influenced your anticipation for the European Football Championship in Germany in June 2024?; To what extent has the European Football Championship influence your anticipation for the Olympic and Paralympic Games in Paris in August 2024?