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Intention to cancel other TV or sports streaming subscriptions due to Dyn over time


The time series tracks how cancellation intent toward Sky, DAZN and Magenta TV shifted across three waves between March and July 2023.
The time series tracks how cancellation intent toward Sky, DAZN and Magenta TV shifted across three waves between March and July 2023.
PREMIUM

Source

Source


ONE8Y

Survey period

Survey period


03/24/2023 - 07/17/2023

Survey country

Survey country


Germany

Sample

Sample


Total n=1,288 subscribers to a sports streaming provider who plan to subscribe to Dyn (top 2 on a 4-point scale) on 3/24/2023 (n=292), 5/22/2023 (n=438), and 7/17/2023 (n=558)

Question

Question


Do you plan to cancel your other TV or sports streaming subscription (Sky, DAZN, Magenta TV, etc.) for the Dyn subscription? (aided answers)

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