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Relevance of betting odds and data when placing a bet in selected target groups
The survey breaks down how betting decisions are driven by odds and data across all bettors, female bettors and Gen Z.
PREMIUM
Source
Source
ONE8Y
Origin
Origin
Survey date
Survey date
02/15/2024
Survey country
Survey country
Germany
Sample
Sample
n=227 people interested in sports (top 2 on 4-point scale) who have already placed a sports bet, in comparison with n=184 female and n=85 Generation Z.
Question
Question
How important are betting odds and statistical information in your betting decisions?