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Sales funnel of selected TV stations/ streaming providers in the total population
The survey maps how awareness, interest and first-choice preference diverge across 20 TV and streaming providers — from RTL and Amazon Prime to DAZN and Sky.
The survey maps how awareness, interest and first-choice preference diverge across 20 TV and streaming providers — from RTL and Amazon Prime to DAZN and Sky.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
07/15/2023 - 07/17/2023
Survey country
Survey country
Germany
Sample
Sample
n=3,102 total population surveyed
Question
Question
You can now see some TV channels and streaming providers that can be received in Germany. Which channels / streaming providers have you heard of or which do you know at least by name, even if you can't receive them or haven't used them yet? And which of the following TV channels and streaming providers that you know of are you interested in? Which of the following TV channels and streaming providers would you choose if you had to choose one? (Multiple answers possible; aided answers)