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Sports sponsorship volume in 2023 by sector

The data ranks 23 sectors by sports sponsorship volume and deal count in 2023 — beverages, financial services and clothing & accessories at the top.
PREMIUM
Source
Source
ONE8Y; GlobalData
Survey date
Survey date
01/12/2024
Survey country
Survey country
Global
Sample
Sample
n=27,120 analyzed deals; n=23 analyzed sectors
Question
Question
In which sectors were the most sports sponsorship deals concluded in 2023? From which sectors do the sponsorship deals with the highest sponsorship volume in 2023 come?