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Supermarket chains most associated with sports sponsorship in 2024
The survey tracks how sports sponsorship association among German supermarket chains has shifted between Dec 2024 and Jul 2026.
PREMIUM
Source
Source
ONE8Y
Origin
Origin
Survey period
Survey period
12/12/2024 - 07/20/2026
Survey country
Survey country
Germany
Sample
Sample
n=1,127 people interested in sports (top 2 on 4-point scale)
Question
Question
Which supermarket chains did you associate most with sports sponsorship in 2024? (multiple answers possible; aided answers)