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Top 10 usage of selected clothing brands by age
The survey contrasts clothing brand usage across generations — Calvin Klein leads among 16–24s, while Levi's and Esprit dominate Best Agers.

The survey contrasts clothing brand usage across generations — Calvin Klein leads among 16–24s, while Levi's and Esprit dominate Best Agers.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
07/12/2022
Survey country
Survey country
Germany
Sample
Sample
n=94 young (16-24 years), compared to n=338 best ager (50+ years) interested in sports (top 2 on 4-point scale)
Question
Question
Which of the following brands have you used before? (aided answers)