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Top 15 sports by number of sponsorship deals and deal volume with partners from the travel and tourism industry in 2024
The ranking contrasts travel & tourism sponsorship deal volume against deal count across soccer, golf, esports, basketball and motor racing in 2024.
PREMIUM
Source
Source
ONE8Y; GlobalData
Survey date
Survey date
07/25/2025
Survey country
Survey country
Global
Sample
Sample
n=2,525 analyzed Deals
Question
Question
Which sports record the highest number of sponsorship deals and the largest deal volume from travel and tourism sponsors in 2024?