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Usage of the Red Bull brand by fans of RB Leipzig
The survey compares Red Bull usage among RB Leipzig fans against the broader sports-interested audience — two distinct consumer segments head to head.
The survey compares Red Bull usage among RB Leipzig fans against the broader sports-interested audience — two distinct consumer segments head to head.
FREE
Source
Source
ONE8Y
Survey period
Survey period
05/12/2022 - 05/15/2022
Survey country
Survey country
Germany
Sample
Sample
n=197 RB Leipzig sympathizers, compared with n=1,056 interested in sports (top 2 on 4-point scale)
Question
Question
Which of the following companies & brands involved in sports have you used? (aided answers)