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Users' willingness to recommend the brand Hermes (Fan Recommendation Score) by sports interest


The survey segments Hermes' Fan Recommendation Score by sports interest — contrasting motorsport and esports fans against soccer and basketball audiences.
The survey segments Hermes' Fan Recommendation Score by sports interest — contrasting motorsport and esports fans against soccer and basketball audiences.
FREE

Source

Source


ONE8Y

Survey period

Survey period


11/23/2021 - 11/27/2021

Survey country

Survey country


Germany

Sample

Sample


n=718 Hermes user and interested in sports, compared to n=603 interested in soccer, n=337 interested in handball, n=238 interested in volleyball, n=306 interested in cycling, n=389 interested in motorsports, n=295 interested in basketball, n=214 interested in eSports (top 2 on 4-point scale)

Question

Question


On a scale of 0 to 10, how likely are you to recommend Hermes to a friend or colleague? (aided answers)

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