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Voluntary reduction of social media use in an age comparison
The survey differentiates willingness to cut social media use by age — from Gen Z to 55+ among sport-interested audiences.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
06/02/2026 - 06/03/2026
Survey country
Survey country
Germany
Sample
Sample
n=1,166 people interested in sport (top 2 on a 4-point scale), of which n=164 sport-interested people aged 16-24, n=326 sport-interested people aged 25-34, n=302 sport-interested people aged 35-44, n=234 sport-interested people aged 45-54, n=140 sport-interested people aged 55+
Question
Question
Would you voluntarily use less social media if your friends did the same?