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Active use of fitness apps or wearables among active athletes
The survey contrasts fitness app and wearable adoption across three athlete identities — from fitness-interested to training content creators.
The survey contrasts fitness app and wearable adoption across three athlete identities — from fitness-interested to training content creators.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
11/12/2023
Survey country
Survey country
Germany
Sample
Sample
n=1,804 Actively fitness-interested, compared to (n=794) people who see themselves as fitness athletes and (n=340) people who post pictures of their workouts
Question
Question
Do you use fitness apps or wearables (e.g. Fitbit, Apple Watch) to track your sports and/or fitness activities?