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Preferred retailers for the purchase of running products over time
The time series tracks how runner preferences across Intersport, Decathlon, Foot Locker and JD Sports have shifted between late 2023 and late 2024.
The time series tracks how runner preferences across Intersport, Decathlon, Foot Locker and JD Sports have shifted between late 2023 and late 2024.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
12/23/2023 - 09/12/2024
Survey country
Survey country
Germany
Sample
Sample
n=2,574 people interested in running (top 2 on 4-point scale) on 12/23/2023 (n=1,950) and on 09/12/2024 (n=624)
Question
Question
Which of the following retailers have you ever been a customer of? (multiple answers possible; aided answers)