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Aided awareness of the company ABUS
The survey compares ABUS brand awareness among sports-interested adults versus under-26s — revealing a notable gap between generations.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
08/07/2023 - 08/08/2023
Survey country
Survey country
Germany
Sample
Sample
n=2,005 people interested in sports (top 2 on 4-point scale), including n=259 under 26 years of age
Question
Question
Do you know the ABUS company, if only by name?