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Aided perception of the sponsors and partners of 1. FC Union Berlin in a target group comparison (2025/26 season)
The survey compares sponsor recognition among 1. FC Union Berlin sympathizers vs. sports-interested audiences — adidas, Berliner Pilsner, Rewe and Mittelbrandenburgische Sparkasse.
The survey compares sponsor recognition among 1. FC Union Berlin sympathizers vs. sports-interested audiences — adidas, Berliner Pilsner, Rewe and Mittelbrandenburgische Sparkasse.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
09/02/2025 - 09/03/2025
Survey country
Survey country
Germany
Sample
Sample
n=978 people interersted in soccer (top 2 on 4-point scale), compared to n=69 1. FC Union Berlin sympathizers (top 2 on 4-point scale)
Question
Question
Which of the following companies have you ever noticed as partners of 1. FC Union Berlin? (multiple answers possible; aided answers)