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Aided perception of the sponsors and partners in the Google Pixel Women's-Bundesliga over time


The time series tracks how aided sponsor recognition in the Google Pixel Women's Bundesliga has shifted across four waves — Telekom, Allianz and Volkswagen.
PREMIUM

Source

Source


ONE8Y

Survey period

Survey period


12/07/2023 - 05/13/2026

Survey country

Survey country


Germany

Sample

Sample


Total n=3,443 interested in women's soccer (top 2 on a 4-point scale), on 12/07/2023 (n=1,062), on 06/05/2024 (n=615), on 02/19/2025 (n=1,122) and on 05/13/2026 (n=654)

Question

Question


Which of the following brands and companies have you recognized as sponsors/partners in the Google Pixel Women's-Bundesliga? (aided answers; multiple answers possible)

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