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Aided awareness of jersey sponsors in the 2026/27 Bundesliga season
The survey compares aided jersey sponsor awareness among soccer fans vs. Bundesliga fans — from Deutsche Telekom and Red Bull to Raisin and Hedenkamp.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
09/21/2026 - 09/22/2026
Survey country
Survey country
Germany
Sample
Sample
n=862 people interested in soccer (top 2 on 4-point scale), with n=544 Bundesliga fans (top 1 on 4-point scale)
Question
Question
And which of the companies you know have you already noticed as a jersey sponsor in the Bundesliga? (multiple answers possible; aided answers)