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Assessment of the improvement of the fan culture/perception of the favorite club by an investor
The survey differentiates how minority investor ownership shapes long-term fan culture perception across Bundesliga, 2. Bundesliga, 3. Liga and women's Bundesliga fans.
The survey differentiates how minority investor ownership shapes long-term fan culture perception across Bundesliga, 2. Bundesliga, 3. Liga and women's Bundesliga fans.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
08/07/2023 - 08/08/2023
Survey country
Survey country
Germany
Sample
Sample
n=1,838 people interested in soccer (top 2 on 4-point scale) with a favorite soccer team
Question
Question
In your opinion, how would an investor (with minority shareholding) influence the club perception and fan culture of your favorite club in the long term? (aided answers)