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Attitudes toward sponsoring in triathlon in a gender comparison
The survey contrasts sponsorship attitudes among active triathletes, casual fans, and by gender — from brand affinity to purchase intent.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
08/11/2026 - 08/21/2026
Survey country
Survey country
Germany
Sample
Sample
n=1,004 people interested in triathlon, with n=324 active triathletes, n=521 male and n=481 female
Question
Question
To what extent do you agree with the following statements?