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Attitudes toward sponsoring in triathlon in a target group comparison
The survey compares sponsor acceptance between triathlon enthusiasts and active triathletes — from brand affinity to conscious sponsor attention.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
08/11/2026 - 08/21/2026
Survey country
Survey country
Germany
Sample
Sample
n=1,004 people interested in triathlon (top 2 on 4-point scale), with n=324 active triathletes
Question
Question
To what extent do you agree with the following statements?