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Attractiveness of different pricing models when buying tickets for handball matches in a generational comparison



Source

Source


ONE8Y

Survey period

Survey period


04/08/2025 - 04/09/2025

Survey country

Survey country


Germany

Sample

Sample


n=438 people interested in handball (top 2 on 4-point scale), including n=98 Gen Z, n=171 Gen Y and n=138 Gen X

Question

Question


Which price models for purchasing tickets for handball matches are particularly attractive to you? (multiple answers possible; aided answers)

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