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Average Number of Sponsorship Deals and Value of Sponsorship Portfolios by Confederation at the 2026 FIFA World Cup
The data analysis compares average sponsorship deal counts and portfolio values across FIFA World Cup 2026 confederations — UEFA, CONMEBOL, CAF and AFC.
PREMIUM
Source
Source
ONE8Y; GlobalData
Survey date
Survey date
08/04/2026
Survey country
Survey country
Global
Sample
Sample
n=6 analyzed confederations (AFC has no available value for the average number of deals; OFC has no available value for the average portfolio value)
Question
Question
How many sponsorship deals do national teams have on average, and what is the average sponsorship portfolio value of national teams, by confederation, at the FIFA World Cup 2026?