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Aided awareness and perception of selected sponsors of the Opel Handball Bundesliga in the 2026/27 season
The survey contrasts aided brand awareness with actual HBL sponsor recognition — Lidl, Opel, DKB and LIQUI MOLY among the benchmarked brands.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
09/28/2026 - 09/29/2026
Survey country
Survey country
Sample
Sample
n=554 people interested in handball (top 2 on a 4-point scale)
Question
Question
Which of the following companies are generally known to you?; And which of the companies you know have you ever noticed as a sponsor/ partner of the Handball Bundesliga (HBL)?