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Awareness of selected ball sports brands over time
The time series tracks how brand awareness among ball sports labels has shifted between mid-2023 and early 2024 — Adidas, Nike, Puma and Jako.
The time series tracks how brand awareness among ball sports labels has shifted between mid-2023 and early 2024 — Adidas, Nike, Puma and Jako.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
07/24/2023 - 04/15/2024
Survey country
Survey country
Germany
Sample
Sample
Total n=5,007 people interested in sport (top 2 on 4-point scale), of which (n=4,000) on 07/24/2023 and (n=1,007) on 04/15/2024
Question
Question
Which of the following companies are you familiar with as ball sports brands? (multiple answers possible; aided answers)