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Click appeal and respect granted for selected news items in a target group comparison
How do people rate a news item on Olympic gold and on a provocative influencer stunt for click appeal and respect? Gen Z compared with all, n=1,700.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
10/14/2026
Survey country
Survey country
Germany
Sample
Sample
n=1,700 respondents (general population, aged 16 to 69), of which n=334 Gen Z (aged 16 to 29)
Question
Question
Imagine you see this news item today: “German track and field athlete wins Olympic gold.” / “Influencer achieves millions of clicks with a provocative stunt.” How do you rate this news item?