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Coca-Cola Zero Sugar's most popular marketing activities for the UEFA EURO 2024
The survey ranks which Coca-Cola Zero Sugar activations resonated most at UEFA EURO 2024 — from TV boards and sweepstakes to Fan Zone presence.
The survey ranks which Coca-Cola Zero Sugar activations resonated most at UEFA EURO 2024 — from TV boards and sweepstakes to Fan Zone presence.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
07/28/2024 - 07/30/2024
Survey country
Survey country
Germany
Sample
Sample
n=319 people interested in soccer (top 2 on 4-point scale) who have seen the advertising of the Coca-Cola Zero Sugar brand during the UEFA EURO 2024
Question
Question
Which marketing activities of Coca-Cola Zero Sugar in the course of the UEFA EURO 2024 have particularly appealed to you? (multiple answers possible; aided answers)