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Evaluation of Hankook's image as a brand
Source
Source
ONE8Y
Survey date
Survey date
07/18/2022
Survey country
Survey country
Germany
Sample
Sample
n=706 interested in sports who know the brand Hankook, compared to n=411 male, n=295 female, n=40 young (16-24 years), n=294 best ager (50+ years)
Question
Question
How do you rate the image of the tire manufacturer Hankook? (aided answers)