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Evaluation of the Bundesliga rights distribution for live matches in a generational comparison


The survey contrasts how Bundesliga broadcast approval for DAZN Friday/Sunday and Sky Saturday slots diverges sharply between Gen Z and Baby Boomers.
The survey contrasts how Bundesliga broadcast approval for DAZN Friday/Sunday and Sky Saturday slots diverges sharply between Gen Z and Baby Boomers.
PREMIUM

Source

Source


ONE8Y

Survey date

Survey date


09/06/2024

Survey country

Survey country


Germany

Sample

Sample


n=848 people interested in soccer (top 2 on 4-point scale) with n=158 Gen Z, n=280 Gen Y, n=275 Gen X und n=134 Baby boomer

Question

Question


How do you rate the current distribution of Bundesliga matchday broadcasts with Friday and Sunday matches on DAZN and Saturday matches on Sky?

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