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Evaluation of the image of the brand Volkswagen over time
Source
Source
ONE8Y
Survey period
Survey period
12/20/2022 - 06/16/2023
Survey country
Survey country
Germany
Sample
Sample
Total n=3,200 interested in sports (top 2 on 4-point scale) on 12/20/2022 (n=974) and on 6/16/2023 (n=2,226).
Question
Question
How would you rate the image of Volkswagen? (aided answers)