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Form of address for advertisements and posters that are intended to motivate people to engage in sporting activities
The survey differentiates how sports-interested audiences prefer to be addressed in motivational ads — personal 1:1 dialogue vs. group call.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
09/07/2022
Survey country
Survey country
Germany
Sample
Sample
n=844 interested in sports
Question
Question
How should ads/posters appeal to you when trying to motivate you to exercise? (aided answers)