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Frequency of online purchases among sports fans
The survey compares online purchase frequency between sports fans and the total population — from weekly buyers to non-buyers.
The survey compares online purchase frequency between sports fans and the total population — from weekly buyers to non-buyers.
PREMIUM
Source
Source
Institut für Demoskopie Allensbach
Survey period
Survey period
07/28/2020 - 02/15/2022
Survey country
Survey country
Germany
Sample
Sample
n=6,717 sports fans (top 1 on 3-point scale), compared to n=23,015 total population.
Question
Question
How often do you shop on the Internet? (aided answers)