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Frequency of willingness to pay for sports streaming services among people interested in ice hockey in selected generations
The survey breaks down how ice hockey fans' willingness to pay for sports streaming diverges sharply between Gen Z, 30–49s and 50+ adults.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
08/20/2024 - 08/21/2024
Survey country
Survey country
Germany
Sample
Sample
n=778 people interested in ice hockey (top 2 on 4-point scale), of which n=140 young till 29 years, n=354 30 till 49y. and n=284 50 years +
Question
Question
How often have you paid for sports streaming services in the past?