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Importance of selected product characteristics for collective products in a target group comparison
The survey differentiates how collectible product priorities — fair prices, premium designs, autograph cards — diverge between male and female sports fans.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
11/17/2025 - 11/18/2025
Survey country
Survey country
Germany
Sample
Sample
n=428 people interested in trading cards or stickers (top 2 on 4-point scale), with n=372 people interested in sport (top 2 on 4-point scale), of which n=210 male and n=162 female
Question
Question
Which characteristics are particularly important to you in collectible products? (Multiple answers possible; aided answers)