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Reasons against purchasing collectibles in a generational comparison
The survey contrasts why collectible purchases stall across generations — from price sensitivity in Gen Z to general disinterest among Best Agers.
The survey contrasts why collectible purchases stall across generations — from price sensitivity in Gen Z to general disinterest among Best Agers.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
11/17/2025 - 11/18/2025
Survey country
Survey country
Germany
Sample
Sample
n=1,044 people who have not purchased a collective product in the last 12 months, of which n=148 Gen Z interested in sport (top 2 on 4-point scale) and n=146 Best Ager interested in sport (top 2 on 4-point scale)
Question
Question
You stated that you have not purchased any collectible products in the past 12 months. What prevents you from buying collectible products? (multiple answers possible; aided answers)