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Influence of Coca-Cola's Bundesliga sponsorship on purchase decision



Source

Source


ONE8Y

Survey period

Survey period


03/24/2026 - 03/25/2026

Survey country

Survey country


Germany

Sample

Sample


n=1,058 people interested in soccer, who are aware of Coca-Cola as a sponsor, with n=560 male, n=496 female and n=278 young (up to 24 yrs.)

Question

Question


Has the soccer Bundesliga sponsorship by Coca-Cola influenced your purchase decision for a Coca-Cola product?

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