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Influence of political statements on faith in a company/brand
The survey quantifies how brand political positioning affects consumer trust — from faith-boosting to faith-damaging responses across the sentiment spectrum.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
01/15/2024
Survey country
Survey country
Germany
Sample
Sample
n=3,032 total population surveyed
Question
Question
How does a brand's/company's position on political events influence your faith in the brand/company? (aided answers)